Like to smell like Bruce Lee? Here's your chance...
Although it's been nearly 40 years since martial arts legend Bruce Lee died, you can now smell just like him.
Strange as it may sound, the Enter the Dragon star has inspired three new fragrances which will collectively make up a new Bruce Lee brand of cologne.
The trio are named after three seperate Lee philosophies, "Be Water", "Don't Think, Feel" and "Anger Blinds" and are to be launched in Dubai next week by the legendary martial pioneer's daughter Shannon Lee. Why Dubai? Let Shannon explain:
"Dubai is such a cosmopolitan multicultural hub so it makes a lot of sense to launch here," she said. I don't think we have many Bruce Lee products in the UAE market. This perfume will be an introduction.
"I've been very touched by how well-known my father is in the region. I would be very enthusiastic to create more of a presence here."
In 2008 a licensing company, Bruce Lee Enterprises, was created to spread the license of Bruce Lee across a variety of merchandise and memorabilia. Let's hope the company's next output is just as odd but intriguing as Bruce Lee fragrances.